Social marketing : influencing behaviors for good / Nancy R. Lee and Philip Kotler (Record no. 2521)
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000 -LEADER | |
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fixed length control field | 00604nam a2200217Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 190409s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-1-4129-6157-8 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 4th ed. |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | Cir 658.8 L5101 2014 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Preferred name for the person | Lee, Nancy R. |
245 #0 - TITLE STATEMENT | |
Title | Social marketing : influencing behaviors for good / Nancy R. Lee and Philip Kotler |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Singapore |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher | SAGE Publications Asia-PacificPte Ltd |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Date of publication, distribution, etc | c2014. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 502 p. |
526 ## - STUDY PROGRAM INFORMATION NOTE | |
PROGRAM TYPE | Technology and Applied Science (medicine, engineering, agriculture, home economics, radio, TV, and aviation) |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Behavior modification. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Social marketing. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
942 ## - ADDED ENTRY ELEMENTS | |
Item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Inventory number | Full call number | Barcode | Date last seen | Copy number | Price effective from | Item type |
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Circulation | High School Library | High School Library | Senior High School | 2019-04-09 | 1561 | Cir 658.8 L5101 2014 | HS1561 | 2019-04-09 | 1 | 2019-04-09 | Book |