Ferrell , O.C.
Marketing strategy : text and cases / O.C. Ferrell and Michael D. Hartline - Philippines Cengage Learning Asia Pte Ltd. c2015. - 587 p.
978-981-4698-85-6
Marketing -- Management -- Case studies.
Marketing -- Management.
Cir 658.8 F4138 2015
Marketing strategy : text and cases / O.C. Ferrell and Michael D. Hartline - Philippines Cengage Learning Asia Pte Ltd. c2015. - 587 p.
978-981-4698-85-6
Marketing -- Management -- Case studies.
Marketing -- Management.
Cir 658.8 F4138 2015