Ferrell, O. C. Marketing / O. C. Ferrell, G. Thomas M. Hult, and William M. Pride - Pasig City, Philippines Cengage Learning Asia Pte Ltd. c2013. - 359 p. ISBN: 978-1-2859-2206-5 Subjects--Topical Terms: Marketing. Dewey Class. No.: Cir 658.8 F4138 2013