Marketing principles and practices / Ralph E. Mason, Patricia Mink Rath, and Stewart W. Husted
By: Mason, Ralph E.
Contributor(s): Husted, Stewart W | Rath, Patricia Mink.
Publisher: New York ; McGraw-Hill Book Company ; c1986Description: 439 p.ISBN: 0-07-040705-3.Subject(s): MarketingDDC classification: Cir 658.8 M3811 1986 c.1| Item type | Current location | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Book
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High School Library | High School Library | Circulation | Cir 658.8 M3811 1986 c.1 (Browse shelf) | 1 | Available | HS1646 |
Total holds: 0
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| Cir 658.8 K8487 2016 Principles of marketing / Philip Kotler and Gary Armstrong | Cir 658.8 L5101 2014 Social marketing : influencing behaviors for good / Nancy R. Lee and Philip Kotler | Cir 658.8 M3413 2015 Marketing and salesmanship / | Cir 658.8 M3811 1986 c.1 Marketing principles and practices / Ralph E. Mason, Patricia Mink Rath, and Stewart W. Husted | Cir 658.8 M985 2015 Elements of marketing / Ruby F. Alminar-Mutya | CIr 658.827 J6301 2022 Branding that means business : | Cir 658.83 Es745 2017 Essentials of marketing research / Joseph F. Hair, Jr., ... et al. |
| Title | Author | Pages |
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600-699