Marketing principles and practices / Ralph E. Mason, Patricia Mink Rath, and Stewart W. Husted (Record no. 2524)
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000 -LEADER | |
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fixed length control field | 00574nam a2200205Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 190409s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0-07-040705-3 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | Cir 658.8 M3811 1986 c.2 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Preferred name for the person | Mason, Ralph E. |
245 #0 - TITLE STATEMENT | |
Title | Marketing principles and practices / Ralph E. Mason, Patricia Mink Rath, and Stewart W. Husted |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New York |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher | McGraw-Hill Book Company |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Date of publication, distribution, etc | c1986. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 439 p. |
526 ## - STUDY PROGRAM INFORMATION NOTE | |
PROGRAM TYPE | Technology and Applied Science (medicine, engineering, agriculture, home economics, radio, TV, and aviation) |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Husted, Stewart W. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Rath, Patricia Mink. |
942 ## - ADDED ENTRY ELEMENTS | |
Item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Inventory number | Full call number | Barcode | Date last seen | Copy number | Price effective from | Item type |
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Circulation | High School Library | High School Library | Circulation | 2019-04-09 | Donation | 1647 | Cir 658.8 M3811 1986 c.2 | HS1647 | 2019-04-09 | 2 | 2019-04-09 | Book |